{"id":920,"date":"2025-04-24T09:02:57","date_gmt":"2025-04-24T09:02:57","guid":{"rendered":"https:\/\/nent.co.jp\/mikata\/?p=920"},"modified":"2025-04-24T09:02:58","modified_gmt":"2025-04-24T09:02:58","slug":"%e6%ad%af%e5%8c%bb%e8%80%85%e3%82%92%e8%87%aa%e7%94%b1%e8%a8%ba%e7%99%82%e3%81%ae%e3%81%bf%e3%81%a7%e6%88%90%e5%8a%9f%e3%81%95%e3%81%9b%e3%82%8b%e6%88%a6%e7%95%a5%e2%94%80%e2%94%80%e4%bf%9d%e9%99%ba","status":"publish","type":"post","link":"https:\/\/nent.co.jp\/mikata\/general\/920\/","title":{"rendered":"\u6b6f\u533b\u8005\u3092\u81ea\u7531\u8a3a\u7642\u306e\u307f\u3067\u6210\u529f\u3055\u305b\u308b\u6226\u7565\u2500\u2500\u4fdd\u967a\u30bc\u30ed\u3067\u3082\u9ed2\u5b57\u5316\u3059\u308b\u30d3\u30b8\u30cd\u30b9\u30e2\u30c7\u30eb"},"content":{"rendered":"\n

<\/h1>\n\n\n\n

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    \n
  1. \u4fa1\u683c\u81ea\u7531\u5ea6\u3068\u9ad8\u7c97\u5229\u30e2\u30c7\u30eb<\/strong>\n
      \n
    • \u30a4\u30f3\u30d7\u30e9\u30f3\u30c8\uff1a\u5e73\u574735\u301c40\u4e07\u5186<\/li>\n\n\n\n
    • \u30ef\u30a4\u30e4\u30fc\u77ef\u6b63\uff1a\u5e73\u574775\u4e07\u5186<\/li>\n\n\n\n
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    • \u8a3a\u7642\u6642\u9593\u30fb\u60a3\u8005\u6570\u3092\u7d5e\u3063\u305f\u50cd\u304d\u65b9\u6539\u9769<\/strong>
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    • \u9ad8\u54c1\u8cea\u6750\u6599\u30fb\u5148\u9032\u6a5f\u5668\u3092\u63a1\u7528\u3057\u3084\u3059\u3044<\/strong>
      CT\u3084\u53e3\u8154\u5185\u30b9\u30ad\u30e3\u30ca\u306a\u3069\u9ad8\u984d\u6a5f\u5668\u306eROI\u3092\u77ed\u671f\u9593\u3067\u56de\u53ce\u3057\u3084\u3059\u304f\u3001\u6700\u65b0\u6280\u8853\u3092\u7a4d\u6975\u7684\u306b\u5c0e\u5165\u3067\u304d\u307e\u3059\u3002<\/li>\n\n\n\n
    • \u30ad\u30e3\u30c3\u30b7\u30e5\u30d5\u30ed\u30fc\u306e\u5b89\u5b9a\u5316<\/strong>
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    • \u30b9\u30bf\u30c3\u30d5\u5c11\u6570\u7cbe\u92ed\u3067\u4eba\u4ef6\u8cbb\u6700\u9069\u5316<\/strong>
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      \u898b\u843d\u3068\u3057\u304c\u3061\u306a\u30c7\u30e1\u30ea\u30c3\u30c8\u3068\u30ea\u30b9\u30af<\/h2>\n\n\n\n
      \u30ea\u30b9\u30af<\/th>\u5185\u5bb9<\/th>\u5bfe\u7b56<\/th><\/tr><\/thead>
      \u96c6\u60a3\u96e3\u5ea6\u306e\u4e0a\u6607<\/td>Web\u5e83\u544a\u3084SNS\u904b\u7528\u306b\u6708\u6570\u5341\u4e07\u5186\u304b\u304b\u308b<\/td>\u30bf\u30fc\u30b2\u30c3\u30c8\u3068\u5e83\u544aROI\u3092\u660e\u78ba\u5316<\/td><\/tr>
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      \u5e83\u544a\u30ac\u30a4\u30c9\u30e9\u30a4\u30f3\u9055\u53cd<\/td>\u4e0d\u9069\u5207\u306a\u75c7\u4f8b\u5199\u771f\u3067\u884c\u653f\u6307\u5c0e<\/td>\u30ea\u30b9\u30af\u3068\u526f\u4f5c\u7528\u3092\u4f75\u8a18<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n

      \u53ce\u76ca\u30e2\u30c7\u30eb\u3068\u5358\u4fa1\u8a2d\u8a08<\/h2>\n\n\n\n

      \u4e3b\u529b\u6cbb\u7642\u306e\u5e73\u5747\u5358\u4fa1<\/h3>\n\n\n\n
        \n
      • \u30a4\u30f3\u30d7\u30e9\u30f3\u30c8\uff1a35\u301c40\u4e07\u5186<\/li>\n\n\n\n
      • \u30ef\u30a4\u30e4\u30fc\u77ef\u6b63\uff1a75\u4e07\u5186<\/li>\n\n\n\n
      • \u30de\u30a6\u30b9\u30d4\u30fc\u30b9\u77ef\u6b63\uff1a62\u4e07\u5186<\/li>\n\n\n\n
      • \u30bb\u30e9\u30df\u30c3\u30af\u30af\u30e9\u30a6\u30f3\uff1a12\u301c15\u4e07\u5186<\/li>\n<\/ul>\n\n\n\n

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        \u5e74\u95933.6\u4e07\u5186\u306e\u5b9a\u984d\u30e1\u30f3\u30c6\u30d7\u30e9\u30f3\u3067\u7d99\u7d9a\u738785%\u3092\u7dad\u6301\u3059\u308b\u533b\u9662\u3082\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n

        KPI\u4f8b<\/h3>\n\n\n\n

        \u670820\u4ef6 \u00d7 \u5358\u4fa135\u4e07\u5186 \uff0d \u6750\u6599\u6280\u5de5\u8cbb\uff0820%\uff09\uff1d \u7c97\u5229\u7d04560\u4e07\u5186
        \u6bce\u6708KPI\u3092\u78ba\u8a8d\u3057\u3001\u672a\u9054\u306a\u3089\u5e83\u544a\u3084\u30ab\u30a6\u30f3\u30bb\u30ea\u30f3\u30b0\u3092\u6539\u5584\u3057\u307e\u3059\u3002<\/p>\n\n\n\n

        \u8cc7\u91d1\u8abf\u9054\u30fb\u30ad\u30e3\u30c3\u30b7\u30e5\u30d5\u30ed\u30fc\u8a08\u753b<\/h2>\n\n\n\n
          \n
        • \u521d\u671f\u6295\u8cc7\u5727\u7e2e<\/strong>\uff1a\u6a5f\u5668\u3092\u30ea\u30fc\u30b9\u5316\u3057\u3001\u958b\u696d\u8cbb\u30924,500\u4e07\u5186\u21921,500\u4e07\u5186\u3078\u524a\u6e1b\u3057\u305f\u4f8b\u3042\u308a\u3002<\/li>\n\n\n\n
        • \u5916\u6ce8\u30e9\u30dc\u6d3b\u7528<\/strong>\uff1a\u5927\u578b\u30df\u30ea\u30f3\u30b0\u30de\u30b7\u30f3\u3092\u8cfc\u5165\u305b\u305a\u6280\u5de5\u3092\u5916\u6ce8\u3057\u3001\u6295\u8cc7\u56de\u53ce\u671f\u9593\u30921\u5e74\u77ed\u7e2e\u3002<\/li>\n\n\n\n
        • \u7a0e\u52d9\u5bfe\u5fdc<\/strong>\uff1a\u81ea\u7531\u8a3a\u7642\u306f\u8ab2\u7a0e\u58f2\u4e0a\u3002\u30a4\u30f3\u30dc\u30a4\u30b9\u5236\u5ea6\u5bfe\u5fdc\u3067\u4ed5\u5165\u63a7\u9664\u3092\u9069\u5207\u306b\u7ba1\u7406\u3002<\/li>\n<\/ul>\n\n\n\n

          \u96c6\u60a3\uff06\u30d6\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u6226\u7565<\/h2>\n\n\n\n
            \n
          • Web\u30fbSNS\u30de\u30fc\u30b1<\/strong>\uff1aInstagram\u3067\u90313\u6295\u7a3f\u3057\u30d5\u30a9\u30ed\u30ef\u30fc1\u4e07\u4eba\u8d85\u3001\u670830\u4ef6\u306e\u554f\u3044\u5408\u308f\u305b\u5b9f\u7e3e\u3002<\/li>\n\n\n\n
          • Google\u30ec\u30d3\u30e5\u30fc<\/strong>\uff1a\u26054.5\u4ee5\u4e0a\u3092\u7dad\u6301\u3057\u53e3\u30b3\u30df\u7d4c\u7531\u65b0\u60a362%\u3002<\/li>\n\n\n\n
          • \u533b\u7642\u30ed\u30fc\u30f3\u63d0\u6848<\/strong>\uff1a\u30ed\u30fc\u30f3\u6848\u5185\u3067\u6210\u7d04\u738718%\u219232%\u3002<\/li>\n<\/ul>\n\n\n\n

            \u30b9\u30bf\u30c3\u30d5\u63a1\u7528\u3068\u30aa\u30da\u30ec\u30fc\u30b7\u30e7\u30f3<\/h2>\n\n\n\n
              \n
            • \u885b\u751f\u58eb\u306e\u81ea\u8cbb\u63d0\u6848\u7814\u4fee\u3067\u6708\u58f2\u4e0a45\u219278\u4e07\u5186\/\u4eba<\/li>\n\n\n\n
            • TC\u914d\u7f6e\u3067\u81ea\u8cbb\u6210\u7d04\u7387\uff0b15pt<\/li>\n\n\n\n
            • \u53d7\u4ed81\u30fb\u885b\u751f\u58eb1\u30fbTC1\u3067\u6708\u55461,200\u4e07\u5186\u306e\u4f8b<\/li>\n<\/ul>\n\n\n\n

              \u54c1\u8cea\u4fdd\u8a3c\u3068\u30ea\u30b9\u30af\u30de\u30cd\u30b8\u30e1\u30f3\u30c8<\/h2>\n\n\n\n
                \n
              • \u4fdd\u8a3c\u66f8\u767a\u884c\u3067\u518d\u88fd\u4f5c\u73870.8%<\/li>\n\n\n\n
              • \u540c\u610f\u66f8\u306b\u30ea\u30b9\u30af\u3068\u4fdd\u8a3c\u3092\u8a18\u8f09\u3057\u8a34\u8a1f\u30ea\u30b9\u30af\u8efd\u6e1b<\/li>\n\n\n\n
              • \u26053\u4ee5\u4e0b\u30a2\u30f3\u30b1\u30fc\u30c8\u306f24h\u4ee5\u5185\u30d5\u30a9\u30ed\u30fc\u3067\u30af\u30ec\u30fc\u30e0\u534a\u6e1b<\/li>\n<\/ul>\n\n\n\n

                \u6210\u529f\u4e8b\u4f8b<\/h2>\n\n\n\n
                  \n
                • \u90fd\u5e02\u578b\u30a4\u30f3\u30d7\u30e9\u30f3\u30c8\u9662<\/strong>\uff1a\u6708\u6210\u7d0440\u4ef6\u00d737\u4e07\u5186\u3067\u5e74\u55462\u5104\u5186\u3002<\/li>\n\n\n\n
                • \u5730\u65b9\u4e88\u9632\u30fb\u5be9\u7f8e\u7279\u5316\u9662<\/strong>\uff1a\u4eba\u53e37\u4e07\u4eba\u306e\u8857\u3067LTV35\u4e07\u5186\uff0f\u4eba\u3002<\/li>\n<\/ul>\n\n\n\n

                  \u307e\u3068\u3081\uff5c\u81ea\u7531\u8a3a\u7642\u30aa\u30f3\u30ea\u30fc\u3067\u9ed2\u5b57\u5316\u3059\u308b\u30c1\u30a7\u30c3\u30af\u30ea\u30b9\u30c8<\/h2>\n\n\n\n
                    \n
                  • \u30a4\u30f3\u30d7\u30e9\u30f3\u30c8\u30fb\u77ef\u6b63\u30fb\u5be9\u7f8e\u306e\u5e73\u5747\u5358\u4fa1\u3092\u628a\u63e1<\/li>\n\n\n\n
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